What is Whole Body Cryotherapy?

Cryotherapy comes from two Greek words, cryo meaning cold and therapy meaning to cure. With the use of cold treatments, Cryosanua clients have experienced positive results with health challenges such as arthritis, chronic pain, and muscle inflammation. Whole Body Cryotherapy is a hyper-cooling process that lowers a person’s skin temperature to approximately 30° F for a period of up to three minutes. This is achieved by enveloping the body with extremely cold air at temperatures ranging from -133° F to -274° F.

What is a Cryosauna?

The Cryosauna experience involves lowering the body’s surface skin temperature from approximately 90.5 degrees F to around 32 degrees F for 2-3 minutes. This is achieved by the use of Nitrogen mist which gently surrounds the body at -133 to -274 degrees F. During this process, thermoreceptors in the skin send signals to the brain to release endorphins and beneficial biochemicals. The body then produces a fight or flight response, sending the blood to the core to maintain core body temperature and in the process supercharging the blood with anti-inflammatory proteins, muscular enzymes and higher levels of oxygen. The vessels and capillaries in the skin undergo a period of severe vasoconstriction followed by vasodilation. This causes toxins in the body to be broken down and carried away through these vessels. The body activates all of its natural healing abilities and releases endorphins for further protection. As a result, WBC is very effective for athletic recovery and muscle repair, reduction of chronic pain and inflammation, and skin health improvement through increased collagen production.

Athlete Performance & Recovery

Athletes work hard to stay at the peak of their physical condition. With the use of Cryotherapy, athletes recover faster and are able to reach a higher level of athletic performance.

Beauty & Wellness

Good health is the foundation of all beauty. Post sessions, cryotherapy clients enjoy an increase in metabolism and the natural release of endorphins.

Health & Pain Management

Cryotherapy clients have experienced positive results with health challenges such as arthritis, chronic pain, and muscle inflammation.

Cryotherapy Testimonials & News

"As a dancer, I've dealt with chronic back and hip pain for the last two years. Since starting cryotherapy with bluecryo my pain has eased, my flexibility has increased, my recovery time has shortened. I also love the way it makes me feel!! I highly recommend bluecryo and consider it a vital part of my weekly regimen.
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− - MaryKate Campfield Dancer

""I added Cryotherapy to my training regimen and felt an improvement in my recovery time and significant boosts in energy"
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− - John Sullen

In the News

Cryo has the support of Dr. James Andrews

Posted by | In the News | No Comments

Startup bringing ‘whole body cryotherapy’ to athletes

Find full story:http://www.bizjournals.com/atlanta/print-edition/2014/08/01/startup-bringing-whole-body-cryotherapy-to.html

-Staff Writer-Atlanta Business Chronicle

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An Atlanta startup could change the way professional athletes treat muscle fatigue and injuries.Impact Cryotherapy, a company started in early June by local entrepreneurRichard Otto and his business partnerJohnny Mann, manufactures and sells a whole-body cryotherapy system that is comparable to a 20-minute ice bath, but takes three minutes or less.

Impact Cryo has the support of Dr. James Andrews, the Birmingham, Ala.-based orthopedic surgeon who has repaired damaged elbow ligaments for some ofMajor League Baseball’s top pitchers. Andrews will head the company’s advisory board.

Here’s how it works: Users step into a dry octagonal chamber that resembles a stand-up tanning bed. Nitrogen gas allows the machine to quickly get down to as low as -188 degrees Celsius, which lowers the temperature of the skin’s outer layer, slows the flow of blood and pushes it toward the body’s core, reducing inflammation and speeding muscle recovery.

Otto, the company’s CEO, said the process is harmless and causes much less pain than a traditional ice bath.

“I think [whole body cryotherapy] is more efficient than an ice bath …” said Dr. Josh Glass of Georgia Sports Chiropractic. “Not many people are going to get an ice bath all the way up to their head… so it does get more surface area.”

Whole body cryotherapy was first used more than 30 years ago in Japan to treat rheumatic injuries, and companies in Poland and Ukraine, called CryoMed andJuka, respectively, have been making the machines with athletes in mind since the mid-1980s.

They have distributed their products throughout Europe, Asia and, to a lesser extent, the United States. Atlanta even has its own facility, Icebox Cryotherapy, which uses Ukrainian equipment.

Impact Cryotherapy is the first to have machines designed and manufactured in the United States. The design allows the machine to run for more consecutive sessions than its predecessors before it needs to warm back up, Otto said.

Otto, who previously held positions at telemedicine company Reach Health Inc. and biopharmaceutical manufacturer Coratus Genetics Inc., acquired the intellectual property for Impact Cryo’s machine from an engineer in Kansas City, Kan., after seeing it in February. Shortly after, he founded Impact Cryo with Mann.

Impact Cryo’s manufacturing is handled by a company in Lawrenceville, Ga., calledPartnerTech. Otto is still searching the metro area for a location to serve as the company’s headquarters, showroom and retail space where people can pay per session to use the machines. It will cost about $55 per session. Other locations in the country charge as much as $90.

The company currently has only four full-time employees, but once headquarters are up and running,Otto plans to add up to 30 jobs. He is also exploring the possibility of franchising the brand within the next several months.

The system itself costs about $45,000, while European models can run anywhere from $40,000 to more than $60,000. It’s a high cost for the average individual to bear, which is one reason the company is targeting professional and collegiate sports teams, high-end health clubs and PGA players. The company’s goal is to get 15 professional sports teams to purchase the system.

Prior studies have been conducted on the European equipment, but Impact Cryo has yet to begin any formal research.

“What they’re saying makes sense conceptually, but … Without [further study], it’s hard to say,” said Dr. Brandon Mines, assistant professor and sports medicine physician at Emory Sports Medicine Clinic.

The company has several studies planned for early next year.

Paul finebaum show

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May 27, third hour, Paul finebaum show, espn analyst visits tcu & discovers/explains cryotherapy

Frozen Horned Frogs…are the Tide & Tigers next?
Listen to Trevor Matich, ESPN analyst and 12 yr NFL veteran talk cryotherapy on the Paul Finebaum show at a stop into the TCU spring training camp.
It won’t be long before every school in the SEC has 3 or 4 cryosaunas in their training rooms. We know the pros use them. After all, when you invest millions in players, you want to keep them healthy and performing at their peak.

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